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How Blogging Can Improve Your Business
Blogging is the key to Content Marketing Success
written by Bonnie Chomica
How Blogging Can Improve Your Business
To succeed with content marketing, blogging is your most powerful tool. Learn how blogging can improve your business with these easy tips on how to go about it.
Blogs are used to show what you know in a way that helps people to find some kind of solution or answer. They can position you as the authority on a topic or in… Continue reading
Repurposing Content is Easy Like Turkey Leftovers
By Bonnie Chomica
Repurposing Content is Easy Like Turkey Leftovers
Repurposing content means to use the same content or topic but in a different format or in a different medium.
Think of it like the aftermath of a big turkey dinner.
Turkeys are such big birds, that after the main event you will inevitably have leftovers. That’s your chance to be creative with new turkey meals. Turkey salad, turkey wraps, turkey soup, turkey tetrazzini, turkey tacos, turkey curry. You get… Continue reading
What Content Marketing Is and Why You Should Care
written by Bonnie Chomica
What Content Marketing Is and Why You Should Care
When people need your type of product or service, do they think of your company or are they calling the competition? Content Marketing can help make you the preferred choice.
One question I asked in a recent survey was, “What do you think content marketing is?” Only about 10% gave a reasonably accurate answer, so I thought I’d answer it in this post, in case you are… Continue reading
Concrete is Exciting – a Social Media Success Story
Photo – Nanaimo Precast
by Bonnie Chomica
Is social media essential for your business? It depends. It depends on your goals, what you’re willing to invest in, and where your ideal clients hang out. Chances are you should be using some form of social media, even if you don’t think it’s for your particular industry.
If companies aren’t being social in your industry, that’s all the more reason to delve in and stand out from the competition. Be different.
Here’s… Continue reading
How to Get Better Referrals with Buying Signals
Written by Bonnie Chomica
Better Referrals with Buying Signals
When you’re speaking to people at a networking event, you can’t expect that everybody is your ideal client, or that they are ready to buy your product or services that day, or ever. But, you never know who they know who might be looking for what you offer.
Networking is a referral opportunity for you and the connections you make. You might understand what someone offers, but in order to find… Continue reading
Should You Accept all Linkedin Invites?
Written by Bonnie Chomica
Should you accept all Linkedin invites to connect?
The short answer is probably not.
You should understand your reasons for using the professional network, who is contacting you and why, and who you want to attract to connect with you.
Why Are You On Linkedin?
My evolution with Linkedin started while I was still in the corporate world. I saw the value of having an online profile to build my personal brand. At the time, I… Continue reading
A Pig, a Chicken, and a Rabbit Walk Into a Bar
Written by Bonnie Chomica
At the Coombs Country Fair this weekend, I revisited my childhood memories of the 4H club I had belonged to in Manitoba. I recalled that it was my first foray into personal development, but of course at 10 years old, I didn’t know it at the time.
The 4H Club is a youth group that gives you valuable life skills and experiences based on your interests whether it’s photography, drama, healthy living, or caring for livestock.
Their… Continue reading
Social Media Camp 2013 with Mari, Tyrell and C.C.
Written by Bonnie Chomica
Social Media Camp is not just about Tweeps geeking out. There is definitely some of that, but really, it’s about marketing your business and how to engage your customers – the foundations for building your success.
Social Media Camp 2013 in Victoria, once again had a stellar line up of keynote speakers and workshops. This was my second conference, and I’ve already got the third on my calendar. Social Media Camp 2014 is May 1-3 (you… Continue reading
How to Use Linkedin for Your Business
Written by Bonnie Chomica
Did you put your resume up on Linkedin and forget about it?
Yet, you hope it brings you that dream job, dream client, or fame and fortune? That’s not likely to happen.
Just like any social media platform, you’ve got to work it, Baby.
Here are some reasons why you should revisit Linkedin and some tips on how to make it work better for you and your business.
Reasons to Use Linkedin for Business
On… Continue reading
Chris Brogan Delivers at Social Media Camp in Victoria – Part 2
Chris Brogan Review – Part 2
Yesterday, I wrote about the Chris Brogan speech I heard at the Social Media Camp in Victoria. There was so much information crammed into an hour, I had to make two posts about it.
This one focuses on Chris’s latest passion, email marketing.
“The best social media app is your inbox.” – Chris Brogan
I’ve learned a lot about this lately, so Chris is certainly not having an epiphany, but what he does do… Continue reading