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Basic Marketing

How I got dumped off my own webinar, and didn’t even cry

by Bonnie Chomica How I got dumped off my own webinar, and didn’t even cry Do you panic when your tech doesn’t work? Like when you are doing a Facebook Live to the world, or a Zoom call with an important client. Or you’ve spent an hour updating your website and it doesn’t save, and you have to start over again. How about when you’re hosting a webinar and all of a sudden your screen goes black? That’s exactly what… Continue reading

How to Stay Safe on Zoom (updated)

written by Bonnie Chomica Who’s lurking in your Zoom Meeting? How to Stay Safe on Zoom If you’re in business, by now you’ve probably heard of Zoom, the video conferencing app that’s taken the COVID-19 world by storm. But BEWARE! I’ve been using Zoom as a multi-purpose tool for a couple of years and LOVE IT! And during our recent isolation period, more businesses are turning to Zoom to help them continue or pivot their offerings. Even friends and families… Continue reading

Calls to Action – help your reader take next steps

written by Bonnie Chomica Calls to Action – help your reader take next steps Do you leave people on your website, blog, or email waiting for more? Are they just hanging there thinking about ‘what do I do now?’ When you present something in front of your audience whether it’s on your website, brochure, email, or any content, that reader will look for the next thing you want them to do. It’s up to you to give them direction on… Continue reading

Clean Your Website of Dust Bunnies

Clean Your Website of Dust Bunnies written by Bonnie Chomica Did you spend a lot of time creating your website? I’ll bet you did. There are so many components and things to consider. And then once it was created and published and you told the world…does it now just sit there? Maybe you’ve added a blog post or two. Maybe a new service or two, but how long ago was that? I suspect you may have some dust bunnies and… Continue reading

Your Very Own Facebook Secret

written by Bonnie Chomica Your Very Own Facebook Secret! Do you feel hesitant sometimes to try certain things on your Facebook Page? You’re not sure what it will do or look like. It all just makes you nervous. Facebook can be fun and interesting, and it can also be intimidating and frustrating. To help you feel more confident to maximize your Facebook Page skills, I have a terrific idea for you. THE SECRET FACEBOOK PAGE Create a new separate Facebook… Continue reading

Your Help Could Earn You a Prepaid Visa Card

Bonnie Conducting Surveys written by Bonnie Chomica Your Help Could Earn You a Prepaid Visa Card I hope you can help me. If you do, you might win a prepaid Visa Card. Here’s how. I’m curious… Does marketing drive you nuts? Do you sometimes feel like you are going in circles? Every business owner I know struggles in some way with their marketing. So, you are not alone. Maybe you lack knowledge or skills, have technical challenges, or you don’t… Continue reading

Swipe Files Won’t Get You a Jail Term

written by Bonnie Chomica Swipe Files – No jail time Swipe Files Won’t Get You a Jail Term Let’s admit it. It’s hard to be a creative genius, ALL the time. Most days, it’s tough to come up with new ideas to create content, or promotional material. Do you need inspiration to get you started, to nurture your creative juices? A terrific tool to help stir up those juices is something called a Swipe File. I am all for marketing… Continue reading

Business Lessons from a Broken Wrist

Business Lessons from a Broken Wrist How would your business change or need to be adjusted if you had an injury or life-altering incident? I recently broke my wrist. Although my situation was temporary I still had to make significant adjustments to my mindset, daily routines, and overall body and business care. Here’s how it unfolded. JUST STOP DOING THAT! The ‘how it happened story’ is not very exciting. I was distracted walking in my yard and took a… Continue reading

There’s Usually a Better Way

By Bonnie Chomica Are You On The Right Path? Often times you get so excited about launching new things in your business, you don’t always see that you could be on the wrong path. Here’s how I steered a client in the right direction, avoiding a disaster. Working with a great client in Alberta, I find myself pulled back into the technology field, where I spent so much of my marketing career. It feels comfortable, and familiar, but at the… Continue reading

Bosom Buddies Dive into Entrepreneurship [a business spotlight]

By Bonnie Chomica A Business Spotlight I am continually inspired by the ideas and innovations that come from the amazing people I meet. Recently, I had a draw at a networking event for a ‘Visibility Pack’ which entitled the winner to a feature on my blog, newsletter, and a mention to my social media tribes. This post is about the winner. Introducing ‘Bosom Buddies’ Claudette and Carola didn’t start out as entrepreneurs. Two great friends went on a road trip… Continue reading