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The Best Path to Easier Writing
by Bonnie Chomica
Best path to easier writing
The Best Path to Easier Writing
If you’re in business, you need to be a writer. Some people are okay with that, but many find it very painful.
And unless you’re outsourcing everything you write (which is difficult to do), you might as well find ways to get good at it or at least make it easier.
Let’s get you on the best path to easier writing.
Whether you’re writing blog posts,… Continue reading
How to Create a Blog Outline to Write Easier, Faster, Better
written by Bonnie Chomica
How to Create a Blog Outline to Write Easier, Faster, Better
Blog post outline
Most people are challenged by writing. How about you?
You can’t find the time. You think it’s too difficult. Or, maybe you’re not sure how to go about it.
Marketing is all about using the right words in the right place at the right time. So, writing has to be an essential part of your marketing efforts. It’s how you represent… Continue reading
Clean Your Website of Dust Bunnies
Clean Your Website of Dust Bunnies
written by Bonnie Chomica
Did you spend a lot of time creating your website?
I’ll bet you did.
There are so many components and things to consider.
And then once it was created and published and you told the world…does it now just sit there?
Maybe you’ve added a blog post or two.
Maybe a new service or two, but how long ago was that?
I suspect you may have some dust bunnies and… Continue reading
Swipe Files Won’t Get You a Jail Term
written by Bonnie Chomica
Swipe Files – No jail time
Swipe Files Won’t Get You a Jail Term
Let’s admit it.
It’s hard to be a creative genius, ALL the time.
Most days, it’s tough to come up with new ideas to create content, or promotional material.
Do you need inspiration to get you started, to nurture your creative juices?
A terrific tool to help stir up those juices is something called a Swipe File.
I am all for marketing… Continue reading
3 Essential Tools to Enhance Your Content Writing
Content Writing Tools
Content Marketing writing is,
Blog posts. Social posts. Email series. Landing pages. Newsletters. Webinars. Event flyers. And more.
Whew!
There is a plethora of things to write, so you better get good at it.
They say by reading more you become a better writer. True. Different authors, styles, and topics can influence your own style, or the style and language you need to appeal to your specific audience.
Like riding a bike or playing an instrument, you… Continue reading
Are Sloppy Emails Losing You Business?
Written by Bonnie Chomica
Email Writing Tips
Are your emails easy to read and absorb? They’re an essential part of business communications, and not always just about the content. How is your email structured, visually? Are things sloppy and cryptic, or organized and clear?
People are busy, and constantly trying to keep up with their exploding inbox. If you are careless with your messages, you could be annoying your reader, and shedding an unprofessional light. Whether you’re emailing a customer,… Continue reading
How Clichés Can Kill Your Message
by Bonnie Chomica
I’ll bet you use clichés all the time, without even thinking. They roll off our tongue, or our keyboard, because we think they portray a more colourful message. But, they may be killing your marketing message for several reasons.
Cliché In The Dictionary
Clichés – noun:
a phrase or opinion that is overused and betrays a lack of original thought.
Essentially, clichés are stale and boring, and often confuse people, rather than making your point.
Why You… Continue reading
This is All About ‘YOU’
By Bonnie Chomica, Marketing Done Write
Write like you’re having a conversation with your reader and you’ll draw them into your message. Use the words ‘you’ and ‘yours’ to make your marketing material more personal, and friendly.
Focus on the reader, that one person who is looking at your poster, your website, even your trade show booth.
Use the words you and your and make your products or services more appealing and personal to the reader. They will feel… Continue reading
7 Easy Topics to Blog About in 2013
I’m really excited about 2013 as Content Marketing continues to be on the rise. The need to provide quality content to people seeking help and solutions should be every business’s marketing focus.
The old school of trying to rank with keywords and meta tags is clearly going the way of the dodo bird, or Google Pandas and Penguins. Tell stories about how people can get results, and stop just pushing your products.
People are tired of sales pitches. It’s spammy.… Continue reading
Chris Brogan Delivers at Social Media Camp in Victoria – Part 2
Chris Brogan Review – Part 2
Yesterday, I wrote about the Chris Brogan speech I heard at the Social Media Camp in Victoria. There was so much information crammed into an hour, I had to make two posts about it.
This one focuses on Chris’s latest passion, email marketing.
“The best social media app is your inbox.” – Chris Brogan
I’ve learned a lot about this lately, so Chris is certainly not having an epiphany, but what he does do… Continue reading