Your Marketing Mentor
Clean Your Website of Dust Bunnies
Clean Your Website of Dust Bunnies
written by Bonnie Chomica
Did you spend a lot of time creating your website?
I’ll bet you did.
There are so many components and things to consider.
And then once it was created and published and you told the world…does it now just sit there?
Maybe you’ve added a blog post or two.
Maybe a new service or two, but how long ago was that?
I suspect you may have some dust bunnies and… Continue reading
Goblins, Football, and Pumpkin Pie
written by Bonnie Chomica
Easy Tips for Seasonal Content
Fall and the end of the year can be a hugely busy time for business promotion.
Do you find it hard to think of promotional or content ideas to get your name out there?
The fourth quarter is full of holidays and calendar events that should give you plenty of ideas to be creative, fill your email and social feeds, and bring people closer to a sale.
Here are just a… Continue reading
Your Very Own Facebook Secret
written by Bonnie Chomica
Your Very Own Facebook Secret!
Do you feel hesitant sometimes to try certain things on your Facebook Page?
You’re not sure what it will do or look like. It all just makes you nervous.
Facebook can be fun and interesting, and it can also be intimidating and frustrating.
To help you feel more confident to maximize your Facebook Page skills, I have a terrific idea for you.
THE SECRET FACEBOOK PAGE
Create a new separate Facebook… Continue reading
Swipe Files Won’t Get You a Jail Term
written by Bonnie Chomica
Swipe Files – No jail time
Swipe Files Won’t Get You a Jail Term
Let’s admit it.
It’s hard to be a creative genius, ALL the time.
Most days, it’s tough to come up with new ideas to create content, or promotional material.
Do you need inspiration to get you started, to nurture your creative juices?
A terrific tool to help stir up those juices is something called a Swipe File.
I am all for marketing… Continue reading
How Blogging Can Improve Your Business
Blogging is the key to Content Marketing Success
written by Bonnie Chomica
How Blogging Can Improve Your Business
To succeed with content marketing, blogging is your most powerful tool. Learn how blogging can improve your business with these easy tips on how to go about it.
Blogs are used to show what you know in a way that helps people to find some kind of solution or answer. They can position you as the authority on a topic or in… Continue reading
Repurposing Content is Easy Like Turkey Leftovers
By Bonnie Chomica
Repurposing Content is Easy Like Turkey Leftovers
Repurposing content means to use the same content or topic but in a different format or in a different medium.
Think of it like the aftermath of a big turkey dinner.
Turkeys are such big birds, that after the main event you will inevitably have leftovers. That’s your chance to be creative with new turkey meals. Turkey salad, turkey wraps, turkey soup, turkey tetrazzini, turkey tacos, turkey curry. You get… Continue reading
3 Essential Tools to Enhance Your Content Writing
Content Writing Tools
Content Marketing writing is,
Blog posts. Social posts. Email series. Landing pages. Newsletters. Webinars. Event flyers. And more.
Whew!
There is a plethora of things to write, so you better get good at it.
They say by reading more you become a better writer. True. Different authors, styles, and topics can influence your own style, or the style and language you need to appeal to your specific audience.
Like riding a bike or playing an instrument, you… Continue reading
What Content Marketing Is and Why You Should Care
written by Bonnie Chomica
What Content Marketing Is and Why You Should Care
When people need your type of product or service, do they think of your company or are they calling the competition? Content Marketing can help make you the preferred choice.
One question I asked in a recent survey was, “What do you think content marketing is?” Only about 10% gave a reasonably accurate answer, so I thought I’d answer it in this post, in case you are… Continue reading
Crucial Subject Line Tips to Get Your Emails Opened
written by Bonnie Chomica
People’s inboxes are a busy place. How do you break through the clutter, and capture your readers’ attention so they’ll open YOUR email. Start with attention-grabbing Subject Lines.
The following subject line tips apply to your emails, but also consider them for the titles of your articles, blog posts, newsletters, and even social media.
TAP INTO EMOTION
As with most marketing messages you need to appeal to people’s emotions. What is their problem, need, or desire,… Continue reading
7 Great Websites for Royalty-Free Photos
written by Bonnie Chomica
Are you stealing photos for your marketing? You have to be careful not to infringe on copyright when using someone else’s photo, image, or clipart. Don’t just grab something from Google Images, or you could get yourself into a heap of legal trouble.
I’ve compiled the following list of sites where you can find images to use free of charge.
License Agreements
The sites below have varying degrees of ‘rules’. Some have none, so… Continue reading