Your Marketing Mentor
Clean Your Website of Dust Bunnies
Clean Your Website of Dust Bunnies
written by Bonnie Chomica
Did you spend a lot of time creating your website?
I’ll bet you did.
There are so many components and things to consider.
And then once it was created and published and you told the world…does it now just sit there?
Maybe you’ve added a blog post or two.
Maybe a new service or two, but how long ago was that?
I suspect you may have some dust bunnies and… Continue reading
Goblins, Football, and Pumpkin Pie
written by Bonnie Chomica
Easy Tips for Seasonal Content
Fall and the end of the year can be a hugely busy time for business promotion.
Do you find it hard to think of promotional or content ideas to get your name out there?
The fourth quarter is full of holidays and calendar events that should give you plenty of ideas to be creative, fill your email and social feeds, and bring people closer to a sale.
Here are just a… Continue reading
The Case for Email vs Social Media
written by Bonnie Chomica
The Case for Email vs Social Media
Are you tired of posting on social media and not getting any leads?
It’s so frustrating trying to keep up with all the changes in order to be effective.
And let’s face it, people are getting suspicious about privacy and bot spam and just plain saturation.
What if there was a better way to engage and get better results?
Email marketing to the rescue!
The tried and true platform… Continue reading
How To Not Break Your Leg with Social Media
Are you still afraid of social media? You cannot get physically hurt by diving in, so what’s holding you back? Social media can be the most effective way to build your network, your brand, and your business.
If you are new to social marketing, don’t panic. Everybody was a rookie once, and nobody broke their leg by trying. The key is to focus on just a couple of platforms or networks, and then expand after you get more familiar with… Continue reading
Customer Engagement Strategies in a Digital Economy
Customer Engagement Strategies
The new world of digital marketing revolves around customer engagement strategies. This has become more prominent with the growth of social media networks. Social marketing evolved because people started talking ‘with’ their customers instead of ‘to’ their customers.
Social has benefited the customer more because they have a say in what is being ‘pitched’ to them, or how they perceive a brand, or how they want to improve their buying experience.
And then there is… Continue reading
Chris Brogan Delivers at Social Media Camp in Victoria – Part 2
Chris Brogan Review – Part 2
Yesterday, I wrote about the Chris Brogan speech I heard at the Social Media Camp in Victoria. There was so much information crammed into an hour, I had to make two posts about it.
This one focuses on Chris’s latest passion, email marketing.
“The best social media app is your inbox.” – Chris Brogan
I’ve learned a lot about this lately, so Chris is certainly not having an epiphany, but what he does do… Continue reading
Chris Brogan Delivers at Social Media Camp – Part I
Chris Brogan Speech Review – Pt 1
Last weekend, I attended the 3rd Social Media Camp in Victoria, BC, and was very excited to hear Chris Brogan as the keynote speaker. I’d been warned by others that had heard him speak that he may not deliver what you expect.
So, not knowing how things would pan out, I had no expectations, but was pleasantly relieved to hear a very personal and relevant speech for the audience at hand. The room… Continue reading
Entrepreneur Skills Start With Leadership
Entrepreneur Skills
Whether you are new to the home business game, or a seasoned veteran, the most important entrepreneur skills you need to develop are those of a leader.
To be successful, you have to be seen as a leader. You have to show up as a leader.
I know what you’re thinking. I work in my home. I have no employees. Why do I need to be a leader?
People seek out leaders, that’s why. They like to listen… Continue reading
Crab Fishing Tips to Catch More Customers
Crab Fishing Tips
My husband and I have been combing the docks, and asking anybody we meet, for the best crab fishing tips in British Columbia (BC). After going out to set our crab traps for the first time, I saw a direct co-relation to what you need to do to catch more customers in your online business.
Last summer we moved to Vancouver Island, off the west coast of Canada. We live across the street from a small marina,… Continue reading
Model Your Leader – Or, How to Guarantee Success
How to Guarantee Success Online
Tony Robbins wrote, “Success leaves clues”. The clues are out there, like big footprints in the snow. Once you know your purpose and where you want to take your business, find a leader and copy their proven success model. Their footprints will be easy to follow once you start looking for them.
Modeling a successful leader is the easiest way to achieve online success, or success in any life endeavor. Follow what they do,… Continue reading