Your Marketing Mentor
How I got dumped off my own webinar, and didn’t even cry
by Bonnie Chomica
How I got dumped off my own webinar, and didn’t even cry
Do you panic when your tech doesn’t work?
Like when you are doing a Facebook Live to the world, or a Zoom call with an important client.
Or you’ve spent an hour updating your website and it doesn’t save, and you have to start over again.
How about when you’re hosting a webinar and all of a sudden your screen goes black?
That’s exactly what… Continue reading
Calls to Action – help your reader take next steps
written by Bonnie Chomica
Calls to Action – help your reader take next steps
Do you leave people on your website, blog, or email waiting for more? Are they just hanging there thinking about ‘what do I do now?’
When you present something in front of your audience whether it’s on your website, brochure, email, or any content, that reader will look for the next thing you want them to do. It’s up to you to give them direction on… Continue reading
Clean Your Website of Dust Bunnies
Clean Your Website of Dust Bunnies
written by Bonnie Chomica
Did you spend a lot of time creating your website?
I’ll bet you did.
There are so many components and things to consider.
And then once it was created and published and you told the world…does it now just sit there?
Maybe you’ve added a blog post or two.
Maybe a new service or two, but how long ago was that?
I suspect you may have some dust bunnies and… Continue reading
Your Very Own Facebook Secret
written by Bonnie Chomica
Your Very Own Facebook Secret!
Do you feel hesitant sometimes to try certain things on your Facebook Page?
You’re not sure what it will do or look like. It all just makes you nervous.
Facebook can be fun and interesting, and it can also be intimidating and frustrating.
To help you feel more confident to maximize your Facebook Page skills, I have a terrific idea for you.
THE SECRET FACEBOOK PAGE
Create a new separate Facebook… Continue reading
How to Get Better Referrals with Buying Signals
Written by Bonnie Chomica
Better Referrals with Buying Signals
When you’re speaking to people at a networking event, you can’t expect that everybody is your ideal client, or that they are ready to buy your product or services that day, or ever. But, you never know who they know who might be looking for what you offer.
Networking is a referral opportunity for you and the connections you make. You might understand what someone offers, but in order to find… Continue reading
Are You a Spammer? – New Canadian Anti-Spam Legislation
Written by Bonnie Chomica
Do you like receiving email spam? Of course, not. Then make sure you are not sending spam. The new Canadian Anti Spam Legislation is being approved in July of this year, and you’ll want to make sure you comply with the rules, to avoid hefty million dollar fines. I’ve compiled a list of the basic things you need to know and things you can do right away. Here goes.
What is CASL?
The Canadian Anti Spam… Continue reading
A Pig, a Chicken, and a Rabbit Walk Into a Bar
Written by Bonnie Chomica
At the Coombs Country Fair this weekend, I revisited my childhood memories of the 4H club I had belonged to in Manitoba. I recalled that it was my first foray into personal development, but of course at 10 years old, I didn’t know it at the time.
The 4H Club is a youth group that gives you valuable life skills and experiences based on your interests whether it’s photography, drama, healthy living, or caring for livestock.
Their… Continue reading
How to Use Linkedin for Your Business
Written by Bonnie Chomica
Did you put your resume up on Linkedin and forget about it?
Yet, you hope it brings you that dream job, dream client, or fame and fortune? That’s not likely to happen.
Just like any social media platform, you’ve got to work it, Baby.
Here are some reasons why you should revisit Linkedin and some tips on how to make it work better for you and your business.
Reasons to Use Linkedin for Business
On… Continue reading
How To Not Break Your Leg with Social Media
Are you still afraid of social media? You cannot get physically hurt by diving in, so what’s holding you back? Social media can be the most effective way to build your network, your brand, and your business.
If you are new to social marketing, don’t panic. Everybody was a rookie once, and nobody broke their leg by trying. The key is to focus on just a couple of platforms or networks, and then expand after you get more familiar with… Continue reading
Customer Engagement Strategies in a Digital Economy
Customer Engagement Strategies
The new world of digital marketing revolves around customer engagement strategies. This has become more prominent with the growth of social media networks. Social marketing evolved because people started talking ‘with’ their customers instead of ‘to’ their customers.
Social has benefited the customer more because they have a say in what is being ‘pitched’ to them, or how they perceive a brand, or how they want to improve their buying experience.
And then there is… Continue reading